Startup Journey Uncategorized Designing Customer Success in a SaaS: EmailOctopus case study If you’re part of a SaaS Customer Success team for a product like EmailOctopus, you may need to wear many hats: you’re a support agent, moderator, deliverability specialist, marketing pro, educator and customer success specialist. When I plan my work week, I often think how handy it would be to have an octopus’s body – […] Written by Magdalena Ochnio September 4, 2024September 4, 2024
Startup Journey The marketing tactics that took EmailOctopus to over $3m in annual recurring revenue No matter whether you are building a SaaS or any other business – it’s always full of challenges and a lifelong learning process. It’s been the same for us at EmailOctopus. We generally don’t talk much about our journey, apart from a couple of times when we have hit significant milestones – we’re too busy […] Written by Tom Evans July 18, 2023July 21, 2023
Startup Journey What we learnt from hosting a remote internship When we first signed up to the UCL 2020 summer internship programme, we didn’t think it’d be a remote one. This was back in February when the full impact of Coronavirus and global lockdowns was just on the horizon. We’ve run internships in the past. And they’ve been the perfect opportunity to get our remote […] Written by Hollie Youlden August 27, 2020August 2, 2023
Startup Journey Interning at EmailOctopus during lockdown and tips for working remotely Being a graduating student is hard enough under normal circumstances. But during a global pandemic, it was even harder! So many opportunities for students and graduates have been postponed, cut or completely abandoned. But as a SaaS (Software as a Service) business with a remote team, EmailOctopus was in a perfect position to host a […] Written by Guyanne August 25, 2020August 2, 2023
Startup Journey Ten billion emails sent through EmailOctopus Milestone posts could be seen self-congratulatory. But they’re also a great opportunity to take a step back from the support emails, and the lines of code, to reflect on what we’ve achieved. And, more importantly, share some of those insights as we scale. In April 2017 we wrote our first milestone post, celebrating one billion […] Written by Tom Evans July 22, 2020August 9, 2023
Startup Journey EmailOctopus SaaS startup mentoring – interview with Tom Evans As a self-funded startup with a remote global team, we’ve learnt some valuable lessons on our journey. And through our SaaS startup mentoring programme, we want to share our knowledge with others like you in the same field. We invite anyone with a question about running or starting a SaaS company to schedule a call […] Written by Hollie Youlden June 12, 2020April 2, 2021
Startup Journey How to have fun at work remotely April 1st is known around the world as a day of harmless pranks and jokes. Although no one knows for sure how it originated, April Fool’s Day has been celebrated around the world for several centuries. In more recent times, numerous brands have gotten involved with their own practical jokes or spoof ad campaigns. Take […] Written by Hollie Youlden March 31, 2020May 10, 2021
Startup Journey How to host your own virtual pub quiz As we all adjust to the new normal that Coronavirus has forced upon us, we’re looking for ways to have fun and socialise while keeping our distance. Thankfully, entertainment is heading online and that includes a quintessentially British past time. The pub quiz. Except for now it’s virtual. No pub, but no problem. It’s been […] Written by Hollie Youlden March 30, 2020October 26, 2020
Startup Journey How to successfully work from home After months of worldwide lockdowns, working from home is no longer the novelty it once was. We’ve all had to adapt to a new normal and find a WFH routine that suits us as individuals. But as the boundaries between work life and home life become blurred and mental health continues to be a key […] Written by Hollie Youlden March 13, 2020April 2, 2021
Startup Journey Life as an Intern at EmailOctopus When you think about the typical intern experience, you probably think of a recent graduate making countless cups of coffee, being sent out on impossible errands and tasked with projects they’re not at all qualified for. Not at EmailOctopus! Working at such a dynamic and fast-growing digital start-up gives an intern the chance to truly […] Written by Helena Holder August 13, 2019April 8, 2021
