Email Marketing Why all authors need an email list As an author, building an engaged and dedicated readership is essential for the success of your work. Through building an email list, authors can communicate directly with their audience, increase their reach and visibility, and improve their marketing and sales efforts. This article will explore five reasons why all authors need an email list. 1. […] Written by Emily July 27, 2022August 1, 2023
Marketing Build a loyal customer base with lifecycle marketing Loyal customers are more likely to make repeat purchases, which can increase sales and revenue over time. However, to build a loyal customer base, lifecycle marketing is vital. In this article, we’ll discuss how you can build a loyal customer base with lifecycle marketing. What is lifecycle marketing? Lifecycle marketing is a customer-centric approach to […] Written by Emily July 26, 2022August 1, 2023
Marketing 7 effective ways to market your online course Online courses have become increasingly popular in recent years as people look for convenient and flexible ways to learn new skills and advance their careers. To market your online course successfully, it’s important to reach the right audience and effectively communicate the value and benefits of your course. Here are seven effective ways to market […] Written by Emily July 24, 2022August 1, 2023
Email Marketing How to brand your nonprofit via email strategies Using email strategies to brand your nonprofit will enable you to not only cater your content to your target audience more effectively, but also help to increase traffic to your site and ultimately boost donations. Here are some cost-effective branding strategies for nonprofits that help you stand out from the crowd. Continuously share your nonprofit’s […] Written by Emily July 22, 2022August 1, 2023
Email Marketing How to drive donations during financially tough times Driving donations during financially tough times can be a challenge, but it’s important for nonprofit organisations to continue their work even in the face of economic uncertainty. Here are four ways to drive donations during financially tough times. 1. Engage your community Your supporters are your biggest asset when it comes to driving donations. Encourage […] Written by Emily July 20, 2022August 1, 2023
Email Marketing Boost donations with these fundraising email tips Email is a great way to create a successful campaign for your fundraiser, with the channel offering a clear and direct ask for donations – but how do you boost donations as much as possible? Here are our email marketing for charities tips and strategies to help you gain more supporters. Personalise the email Addressing […] Written by Emily July 18, 2022August 1, 2023
Email Marketing 6 sure-fire ways freelancers can get more clients Marketing strategies may be all you hear about when starting a business from scratch – but which strategy is best when looking to drive traffic and boost engagement? If you’re looking to gain new clients and keep them, here’s our list of six sure-fire ways you can be successful in increasing your customer base. 1. […] Written by Emily July 14, 2022August 2, 2023
Marketing 4 common traits in nonprofit target audiences Few nonprofits can survive without donations, but understanding the common traits your target audience has can be a highly effective way of ensuring that your outreach efforts are well-placed. Here are some of the common traits of nonprofit target audiences and how to use them to your advantage. 1. Communication type One common trait that […] Written by Emily July 12, 2022August 9, 2023
Marketing 6 cost-effective marketing hacks for bloggers Both attracting and keeping a large audience to your blog can sometimes feel like an uphill battle. Luckily, we’ve created a list of six cost-effective marketing hacks for bloggers to draw in more visitors than ever, increasing your subscribers and ultimately boosting user engagement. Budget-friendly and simple to set-up, here’s how to drive in even […] Written by Emily July 9, 2022August 2, 2023
Email Marketing Is it time to switch email providers? Millions of us around the world use email platforms, whether that be for personal or business use. Are you using the right email marketing tools that meet our needs and requirements? Here are some of the reasons why it may be time to switch email service providers today. Why it might be time to switch […] Written by Emily July 6, 2022August 4, 2023