Email Marketing The best email marketing solutions for Amazon SES Amazon SES – which stands for Simple Email Service – is a cost-effective, reliable and scalable email service built on the same infrastructure that Amazon.com developed to send communications to their customer base. Thanks to the flexible IP deployment and email authentication options, users can be assured of high deliverability. And if you want to run […] Written by Hollie Youlden November 23, 2021August 14, 2023
Email Marketing Top Black Friday SaaS deals for marketers, entrepreneurs and small business owners Black Friday is around the corner and SaaS (that’s ‘software as a service’ for the uninitiated) companies of all shapes and sizes are preparing their discounts for the weekend. Which makes it an excellent time for you to upgrade your tech stack and take advantage of savings on a host of useful tools. To help, […] Written by Hollie Youlden November 18, 2021December 13, 2021
Email Marketing How to get started with email marketing – 9 steps to success As a marketer or small business owner, you’re no doubt looking for the best marketing channel for your business. And after some research, you might have correctly concluded that email marketing offers the best return on investment of any marketing channel. To put it in numbers, email generates $42 for every $1 spent, which is […] Written by Marvellous Aham-adi November 16, 2021August 14, 2023
Email Marketing 5 email marketing tips for influencer campaigns If you’re even remotely active on social media, chances are you’re following an influencer. Even though the word influencer is sometimes used negatively, their stories still resonate with people across different target groups. And brands can find a way to match the appeal of these content creators with their existing content marketing strategy when they […] Written by Andrii Kalashnyk November 4, 2021August 9, 2023
Email Marketing 7 successful bloggers share their best email marketing tips As an online business owner, you know how important it is to build a relationship with your audience. And how equally important it is to grow your audience. But unless you capture a website visitor’s email before they leave your blog, chances are they’ll never return. Fortunately, you can retain your visitors by getting them […] Written by Rebecca Safier October 27, 2021August 2, 2023
Email Marketing How to increase your affiliate income with email marketing During these digital times, many people have gone online to earn their living. But while there are lots of ways to make a decent income legally through the internet, affiliate marketing remains a prevalent and preferred means of earning income. And the most cost-effective way to increase your affiliate income is via email marketing. Which […] Written by Jason Chow October 26, 2021August 2, 2023
Email Marketing Email marketing with Gmail – pros, cons and alternatives Small businesses in search of an email service provider might turn to Gmail because it’s free. After all, you can send and receive emails without having to pay for a dedicated email software. But although a free Gmail account is great for correspondence, the platform doesn’t have the right features to help you run email […] Written by Marvellous Aham-adi October 25, 2021August 10, 2023
Email Marketing 9 simple email marketing tips to boost your open and click-through rates If you’ve been using email marketing for even a little while now, then you might notice a few challenges that come with the channel. First, if you’re like the majority of marketers who are using emails to stay in touch and promote your offers to customers, one thing you might struggle with is boosting your […] Written by Kevin Payne October 15, 2021November 16, 2024
Email Marketing How to use storytelling in your email marketing campaigns As marketers, we are always looking for effective ways to attract, keep, and convert the attention of our target audience. The usual strategy is to identify your client’s pain points, hit them with your product’s best features, and try to lure them to use your product by offering discounts and sales. This strategy will work […] Written by Marvellous Aham-adi September 29, 2021August 1, 2023
Email Marketing 12 tips for using images in your email marketing campaigns They say a picture paints a thousand words. And it’s been shown that the human brain processes images 60,000 times faster than text. So it comes as no surprise that marketers love using images in their campaigns. And consumers love consuming them. But for your marketing campaigns to be effective, you need great images. And […] Written by Hollie Youlden September 22, 2021October 26, 2021
