Email Marketing 8 cheaper alternatives to Mailchimp in 2023 Since its inception in 2001, Mailchimp has become the biggest name in email marketing software. Today, the platform accounts for over 60% of market share with 12 million global users. What originally started out as a simple email provider has grown to become an all-in-one marketing solution. As well as sophisticated automation, Mailchimp now offers […] Written by Gareth April 15, 2023August 14, 2023
Email Marketing Startup Journey We asked 9 SaaS companies for their best tips on email marketing, here’s what they said We’ve been busy surveying some of the hottest software companies out there, asking them what their biggest email marketing tips and tricks are. We were eager to know the things they have learnt through years of experimentation, research and trial and error and they didn’t disappoint us with their responses! Below we’ve broken down what […] Written by Gareth May 9, 2017August 14, 2023
Email Marketing How Help Scout built a super effective newsletter welcome series from scratch For those unaware, Help Scout is one of the largest customer support software providers in the world. They’re used by countless companies including GrubHub, Basecamp, Buffer, Trello…the list goes on. Help Scout’s main products include a help desk, knowledge base and live chat software which all help to meet the company’s overall goal of making […] Written by Gareth March 22, 2017April 2, 2021
Email Marketing The ultimate guide to catapulting email open rates You can spend countless hours crafting the most attractive, well written emails but if hardly any of your subscribers open them then all of that effort has been for nothing. Thankfully, it’s surprisingly easy to improve your email open rate, once you know what to do. In this article, we’re going to outline five sure-fire […] Written by Gareth March 14, 2017June 15, 2021
Email Marketing 3 examples of successful opt-in forms and why they work so damn well According to research, 72% of US adults send or receive personal emails via smartphone at least weekly. And 68% of consumers polled say their preferred way of receiving commercial messages is email. So it’s no shock, then, that email opt-in forms can be found on almost every blog and ecommerce site. As these stats prove, email […] Written by Gareth March 8, 2017August 10, 2023
Email Marketing Here are the biggest email marketing trends for 2017 Every single year email adapts and transforms itself to meet changing user tastes and preferences. 2017 is no different. So, what does this year hold in store for the age old, yet still super effective communication tool? Well, in this article we’re going to pool together our collective knowledge of email marketing and make what […] Written by Gareth February 21, 2017August 9, 2023
Email Marketing How email can help your SEO When it comes to digital marketing tactics, e-mail marketing is a front-runner in cost-effectively generating leads and driving sales. Email marketing, as a tactic, has an unrivalled ability to engage and keep an audience engaged. It is direct, trackable, quick and easy to execute. The ability to effectively track metrics is an added bonus. However, […] Written by Gareth April 15, 2016August 14, 2023
Email Marketing 27 Killer Tips For Better Email Marketing So you’ve started a new venture, and need to get a solid customer base? Or you just want to keep your subscribers and customers happy? Emails sent out to gain subscribers is a very good starting point, if done properly. It seems like the easiest route, and it can be simple, if you go […] Written by Gareth April 14, 2016August 24, 2020
Startup Journey 3 Must Have Tools for Amazon (FBA) Start-ups FBA or “fulfilled by Amazon” is a growingly popular and profitable medium for online marketers and entrepreneurs. With the ease of access and the previous knowledge of search engines, many online marketers have taken it upon themselves to set-up an Amazon business and profit from these products without even seeing them. Starting a business utilising […] Written by Gareth November 12, 2015August 9, 2023
Email Marketing Interesting Facts About Email Marketing 2.6 billion email users worldwide. 91% of these users check their inboxes daily. It is no wonder that email marketing is still one of the most powerful marketing tools available today! As such, there is no better channel to offer products and services than through email. 70% of people still prefer email as their means […] Written by Gareth October 14, 2015May 27, 2021
