Product Updates Announcing our new WordPress plugin features Hot off the back of announcing our new drag and drop editor last week, today we have a whole host of product enhancements to share with you. We’ve been listening to your feedback on our WordPress integration, and we’re excited to launch six big improvements to make building your subscriber lists easier than ever. 1. […] Written by Tom Evans November 8, 2018December 4, 2020
Email Marketing Why you’re able to save so much money with EmailOctopus At EmailOctopus, we do everything we can to keep our prices as low as possible. Our mission is to help you save up to 90% on your email marketing – while still ensuring first-class deliverability. We’re everything you need from an email marketing platform, but for a fraction of the cost. So how do we […] Written by Tom Evans October 24, 2018May 30, 2023
Product Updates Announcing our new drag and drop editor We have two aims at EmailOctopus: making your email marketing affordable, and building an easy-to-use platform. We’ve already ticked the low cost box, so our focus over the past few months has been to make improvements to how our customers build campaigns. Today, we’re excited to announce a new feature which will make it incredibly simple […] Written by Tom Evans October 12, 2018December 4, 2020
Email Marketing GDPR: 5 last minute tips for re-confirming your email list With just a week until the new GDPR legislation is introduced, inboxes are overflowing with re-consent emails. These emails ask the recipient to re-confirm their interest in receiving communications, and state that no further emails will be sent after May 25th if they decline (or ignore the email altogether). Over the past two weeks we’ve collected […] Written by Tom Evans May 17, 2018August 10, 2023
Email Marketing Do I need to re-opt-in my email list for GDPR? The General Data Protection Regulation (GDPR) is one of the new marketing regulations coming into force on 25 May, 2018, and many marketers are wondering what changes they need to make to their email list to be compliant. Do I need to re-opt-in my subscribers? Not necessarily. The guidance from the ICO is that you […] Written by Tom Evans May 2, 2018August 10, 2023
Email Marketing How top fashion brands use email marketing The fashion industry is one of the most competitive around and what ultimately separates successful businesses from the rest is their marketing, both online and through more traditional channels like print. At EmailOctopus we’re always keeping an eye on the latest trends in email marketing: how companies are onboarding their users, how they spread the […] Written by Tom Evans April 3, 2018August 4, 2023
Product Updates Announcing: Additional list fields so you can personalise your campaigns even further It’s been a long time coming, but today we’re excited to launch additional list fields. Our biggest single update to EmailOctopus since our launch in 2014. For the past 3 years, we’d restricted you to only storing 3 values, a first name, last name and email address. From today onwards, you can now add additional […] Written by Tom Evans March 5, 2018April 2, 2021
Product Updates Announcing: Custom domains and a re-worked campaign creation process The keener eyed of you may have noticed a couple of updates to the EmailOctopus platform over the past week. Those updates are custom domains, which allow you to use your own domain to track clicks and host unsubscribe pages, and a re-worked campaign process. The re-worked campaign flow Our campaign flow has been completely overhauled, […] Written by Tom Evans February 14, 2018July 31, 2023
Product Updates Our new integration, with OptinMonster Today we’re excited to announce a new official integration between EmailOctopus and OptinMonster. OptinMonster is one of the most widely used opt-in form providers, with over 1 billion users a month seeing an OptinMonster form. The platform introduces a wide range of beautiful opt-in form designs ranging from popup forms to forms which slide-in on […] Written by Tom Evans February 9, 2018August 24, 2020
Startup Journey How we define EmailOctopus as a brand When we wrote the first line of code, 4 years ago, for what would be EmailOctopus, we didn’t expect to be where we are today with thousands of customers having sent over 1.6bn emails. Unlike traditional businesses, web startups often don’t build a business plan or invite the mayor to cut the red tape at a […] Written by Tom Evans August 30, 2017May 30, 2023
