Marketing What is content marketing? Its importance and success strategy Businesses and individuals have been using content for decades to capture customers organically and rank on Google, YouTube, Bing and many more such platforms. In the current time, content marketing has become crucial but hard at the same time with increasing competition. Even though there is more competition, content marketing is still a practical option […] Written by Ankit January 10, 2024January 23, 2024
Marketing Building a marketing strategy that works Every successful marketing campaign needs a well-defined marketing strategy. Regardless of whether you are a solopreneur or a giant enterprise, having a marketing strategy is absolutely necessary. Here are some key reasons why having a marketing strategy is important: Now that the importance of having a marketing strategy is clear, let’s dive in deep to […] Written by Ankit December 28, 2023January 1, 2024
Email Marketing Marketing Email marketing for small & medium size business (SMB) In the fast-paced world of digital marketing, small businesses often find themselves trying to compete with larger businesses that have massive marketing budgets. This is where organic marketing strategies like SEO and email marketing comes into play. Not only are they cost-effective but also super efficient. We’ve already talked about SEO in the past, and […] Written by Ankit October 17, 2023October 17, 2023
Marketing Marketing tools that every business needs Nowadays, marketing is more than just coming up with creative ideas. It’s about using the right tools to implement those ideas quickly and properly. As more and more tools come out, it’s important to evaluate the ones that will be useful. That’s what we’ll be doing in this blog. Let’s discuss the various types of […] Written by Ankit September 12, 2023February 2, 2024
Email Marketing Marketing How to write a good product launch email There are many things that define the success of a product launch. A crucial component of this is having a well thought out launch strategy, and one of its key elements is the product launch email. This plays a vital role in informing your existing audience about what to expect. Now, let’s dive deeper into […] Written by Ankit September 1, 2023September 4, 2023
Email Marketing Marketing How to write a good email subject line A subject line is the first thing your subscriber will see once you send an email campaign. It should be written in a way that should motivate or excite them to open the email. A well-written subject line is one that is brief and concise, motivates one to open the email, and provides an overview […] Written by Ankit August 25, 2023August 29, 2023
Email Marketing Marketing Why influencers should have a newsletter and email list Social media has grown significantly in the past few years and helped many influencers make a fortune from the industry. More and more brands are now taking social media and influencer marketing seriously. Though the growth rate is still climbing, most influencers’ future relies on the social platforms themselves. If you are an influencer who […] Written by Ankit August 15, 2023February 2, 2024
Marketing Reasons why using AI/ChatGPT to write entire content should be avoided There are numerous articles that have been written about AI and its potential to help grow your newsletter or blog. While some of these articles are truly informative, many suggest that AI can write your entire content for you, which is incorrect. You might wonder what’s the problem with using AI tools like ChatGPT to […] Written by Ankit August 8, 2023August 8, 2023
Email Marketing Marketing Best pop-up examples + tips Most websites these days have some pop-up forms, and mostly it’s there to collect emails. Furthermore, the best part is that pop-ups these days don’t interfere much with the user experience as most of them are based on events such as time on page or exit intent. Plus, it’s easy for the users to close […] Written by Ankit June 28, 2023June 28, 2023
Marketing The complete guide to marketing on Twitter Twitter has always been a hot space, be it the web3/NFT trend or the new AI boom – it’s seen everything. This also makes Twitter one of the most popular social media platforms among devs, marketers and many other categories. It’s also a favourite social channel for businesses to grow organically. Twitter allows you to […] Written by Ankit June 20, 2023August 1, 2023