Email Marketing Interviews with Experts International Women’s Day: Women in email and the need to speak Marketing has long been considered a fairly gender balanced industry. The creativity and empathy required to persuade customers to buy products and services are traits that women are considered to possess in abundance. And yet something curious happens when you step into the world of industry confer Written by Hollie February 29, 2020March 11, 2020
Email Marketing The best of Black Friday 2018 Black Friday is always a busy day for email marketers, and this year it seemed to start early than ever before. ‘Black Friday week’ deals launched as early as the 16 November, one week before the main event, and on EmailOctopus we saw hundreds of millions of emails sent out over the peri Written by Tom November 28, 2018March 24, 2020
Email Marketing A guide to email marketing on Black Friday Black Friday is less than a month away. The day, best known for fights over cut-price Televisions in Walmart is increasingly moving online. In 2016, over $3bn in online retail sales were made on Black Friday and this year that will only increase further; if you aren’t already planning for the last Written by Tom November 12, 2018March 24, 2020
Email Marketing Why you’re able to save so much money with EmailOctopus At EmailOctopus, we do everything we can to keep our prices as low as possible. Our mission is to help you save up to 90% on your email marketing – while still ensuring first-class deliverability. We’re everything you need from an email marketing platform, but for a fraction of the cost. So how Written by Tom October 24, 2018October 24, 2018
Email Marketing Has GDPR killed email marketing? Almost five months on from the implementation of the European Union’s new General Data Protection Regulation, that question might seem a little overdramatic. But in the height of pre-regulation speculation in May 2018, many marketers and commentators were concerned that the new rules and enhanced Written by Anna Bidmead October 17, 2018March 12, 2020
Email Marketing Using email marketing to boost ticket sales Our customers use EmailOctopus to promote everything from celeb gossip to erotic fiction. Whatever you’re using email for, we’re happy to have you on board. This post is for all the event promoters out there: we caught up with Jonny from ticketing platform Ticket Tailor to find out why email sho Written by Jonny White August 2, 2018April 21, 2020
Email Marketing GDPR: 5 last minute tips for re-confirming your email list With just a week until the new GDPR legislation is introduced, inboxes are overflowing with re-consent emails. These emails ask the recipient to re-confirm their interest in receiving communications, and state that no further emails will be sent after May 25th if they decline (or ignore the email al Written by Tom May 17, 2018March 12, 2020
Email Marketing Do I need to re-opt-in my email list for GDPR? The General Data Protection Regulation (GDPR) comes into force on 25 May, 2018, and many marketers are wondering what changes they need to make to their email list to be compliant. Do I need to re-opt-in my subscribers? Not necessarily. The guidance from the ICO is that you are not required to autom Written by Tom May 2, 2018March 12, 2020
Email Marketing How top fashion brands use email marketing The fashion industry is one of the most competitive around and what ultimately separates successful businesses from the rest is their marketing, both online and through more traditional channels like print. At EmailOctopus we’re always keeping an eye on the latest trends in email marketing: how co Written by Tom April 3, 2018June 26, 2020
Email Marketing How Ninja Forms’ enhance your email marketing experience The following is a guest blog post written by Quay Morgan of Ninja Forms: Hello! The Ninja Forms team is seriously excited about our newest integration with one of the neatest email marketing solutions out there: EmailOctopus! If you’re a WordPress user, this partnership has some huge implications Written by Hamzah Tabani September 22, 2017March 12, 2020
