Product Updates Add beautiful subscription forms to WordPress with MailOptin and EmailOctopus MailOptin is a WordPress plugin which is built to convert your website visitors into email subscribers and customers. The plugin, which offers a great free plan, is beautifully designed and integrated into WordPress allowing you to launch a huge range of lead generation forms, including exit-intent triggered popups and slide in forms. Now with the […] Written by Tom Evans August 22, 2017April 2, 2021
Product Updates Convert visitors to subscribers using our new Poptin integration Poptin is an all new platform that provides you with engaging email capture popups and welcome mats. The platform, which launched successfully last week on Product Hunt, offers a simple drag-drop interface that allows you to create high converting popups without writing a line of code. And the best part? It syncs all your captured […] Written by Tom Evans August 21, 2017April 2, 2021
Startup Journey How do you deal with a bad month in SaaS? Over the past year at EmailOctopus we’ve blogged about our successes; from sending 1 billion emails through to our launches on Product Hunt. Inevitably, though, all startups and small businesses go through tougher times. Times where acquisition slows down and you have a period of slower growth, or even worse, a contraction in revenue or customers. In the past year, […] Written by Tom Evans August 3, 2017December 13, 2021
Product Updates Grow your subscriber list with hosted forms If you’re a long-time user of EmailOctopus you’ll likely have copied across our HTML sign up form to your website or used our Zapier/Upscribe integrations to make it easy for users to subscribe to your marketing newsletters. For newer users, however, integrating with another 3rd party service or fiddling around with HTML can be time-consuming […] Written by Tom Evans May 17, 2017December 10, 2020
Product Updates Announcing: Mobile preview and autosave of campaigns We’ve just launched a couple of minor updates to the platform to help your email marketing workflow Mobile preview With over 53% of emails now opened on mobile devices, it’s more important than ever to ensure that your mobile works well cross device.All of our inbuilt templates are responsive, meaning they’ll render beautifully when opened […] Written by Tom Evans April 13, 2017April 8, 2021
Product Updates New Upscribe integration – add sign-up forms to your Medium articles Upscribe, a service to create embeddable sign-up forms for Medium, has recently released an integration with EmailOctopus. This means that now EmailOctopus users can collect sign-ups on their own Medium articles. Here’s a quick walkthrough of how you can get started: 1. Create your Upscribe form Go to upscri.be to create your Medium embeddable form (here’s […] Written by Tom Evans April 12, 2017April 2, 2021
Startup Journey The road to one billion emails The story and lessons behind sustainably scaling EmailOctopus. Last month we hit a significant milestone in the journey of our email marketing platform, EmailOctopus. Over the past couple of years we’ve hit a number of milestones; hundreds of customers, thousands of users and hundreds of thousands in revenue. But 1,000,000,000 emails, despite being very much a […] Written by Tom Evans April 11, 2017October 26, 2020
Product Updates Automate your email marketing with Zapier and EmailOctopus We’re excited to announce the launch of our official integration with Zapier! Zapier is the simplest way to connect EmailOctopus with hundreds of web services for thousands of use-cases. Thanks to Zapier, EmailOctopus now has simple integrations with Salesforce, Gmail, Zoho, Paypal, Gravity Forms and a whole lot more. All of these integrations require almost no technical […] Written by Tom Evans March 30, 2017April 2, 2021
Email Marketing Valentine’s emails we love ❤ [Updated for 2021] Valentine’s Day is big business. According to the National Retail Federation, consumers spent $21.8 billion on gifts for partners, friends, and even pets, in 2021. And this year’s pandemic and international lockdowns meant that a lot of that money was spent online. Keen to grab a piece of that consumer spend, brands […] Written by Tom Evans February 14, 2017June 15, 2021
Email Marketing Avoiding the Gmail promotions tab In 2013 Gmail introduced its new website design, complete with the ‘Promotions Tab’. By introducing tabs, including Promotions and Updates, Google made it easier for people to focus on messages that are important to them. These tabs also help people read emails of the same type at once. The tabbed approach certainly does help users […] Written by Tom Evans February 2, 2017June 15, 2021
