Email Marketing Unique ways to utilise email marketing as an author Whether you’re new to email marketing or are looking to expand your audience even further, any email platform can seem an overwhelming place to be a part of. Here are some of the ways in which authors can utilise their email marketing to improve communication skills and build a successful email campaign. Let subscribers know […] Written by Emily July 3, 2022August 1, 2023
Email Marketing The link between marketing psychology and winning email campaigns At its core, marketing is about connecting with people. It’s about understanding needs, fulfilling desires, and offering solutions that make life better. So, it’s no surprise that psychology – the study of the human mind and behaviour – plays a vital role in effective marketing. Understanding psychological principles can help marketers tap into their audiences’ […] Written by Emily September 1, 2021August 1, 2023
Email Marketing 6 compelling reasons why email marketing is so important Email marketing is one of the most effective tools at the disposal of every marketer. With more than four billion email users worldwide in 2020, email is a big part of the lives of your target audience. And this number is set to grow to 4.6 billion by 2025. The importance of email marketing cannot […] Written by Emily May 5, 2021August 10, 2023
